Creating a Capability Statement for Marketing to Government Customers
Date and Time
Thursday Jun 13, 2019
10:00 AM - 12:00 PM PDT
Thursday, June 13, 2019
10:00 a.m. - 12:00 p.m.
Location
Orange County Inland Empire Lead Center SBDC
CSU Fullerton - Irvine Campus
1 Banting
Irvine, CA 92618
Fees/Admission
Free event. Reservations required.
Two hour parking permits are available to visitors and guests via the Park and Pay machines located at the CSUF Irvine Center. Park and Pay machines only accept Debit/Credit Cards. A CSUF Daily Permit is also available for guests and visitors for $8 and can be purchased online by creating an account here. Please have the license plate or VIN number, year, make, model, and color of the vehicle before making the purchase.
Website
Contact Information
(619) 216-6671
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Description
A capability statement is a useful marketing tool. It is a succinct document that describes your company’s core strengths and capabilities, highlighting what your company can do for potential government customers and reflecting on your past successes. A well-written capability statement can be distributed to potential government customers in a number of ways and can quickly answer their question of why they should buy from you, rather than your competition.
Join us for an interactive workshop that will cover:
• What Is a Capability Statement?
• Types of Capability Statements
• Essential Elements
• Effective Uses of Capability Statement
• Examples…Good & Not So Good
Facilitated by Brett Housholder, Acting Director
San Diego, Orange, Imperial PTAC
